This Beverage Entrepreneur's Mentor Pushed Her to Pivot, and Now Her Business Is Ready to Bloom

Candice Crane knew she needed a mentor. But she did not expect to find one on the internet.

The first-time entrepreneur wanted to build a drink company built around rose water, and while her family has a history of business ownership, the beverage industry was foreign to her. When her husband stumbled upon a video of a talk by Eric Schnell, founder of tea-based beverage company Steaz, Crane knew she had to meet the industry vet. She wasted no time, and a close business partnership -- and friendship -- formed. READ MORE

Candice Crane